Are you an authority, a thought leader, a nurturer, a celebrity or a creative?
How we 'speak' to our readers in our blogs isn't just about the words we use. The tone of voice we use can also help our business blog work to build a great relationship with our customers.
At the heart of determining our tone of writing-voice is our blogging personality.
How to coach website visitors from strangers to fans - using this one simple behaviour change strategy
Helping people make changes is something that health & wellness professionals are more than familiar with.
Whether it's one-on-one, in a group or online, it's often a core part of what we do.
But have you thought about using this knowledge to market your business?
Whether you're updating your website or writing it for the first time, the task ahead can be daunting!
What am I writing? What do I want to say? Who am I appealing to? What pretty pictures can I look at?
So, did you do what I did?
Go look at other peoples websites and see how they did it?
Here's my 5 hot tips on what to look at when you're updating or writing your website. I learned from experience!
Hi, I'm Katrina. I love writing, and I love helping people grow their businesses.